YouTube Guitar Channel Development

For Your Guitar Dealer Business

YouTube Guitar Channels are Multiplying

If you deal in guitars then you’ve likely noticed how many new YouTube guitar channels have popped up in the last year or two. Gone are the days of only Norm’s Rare Guitars “Guitar of the Day” videos and very few others. Some are very popular and are helping the guitar scene and market.

While producing guitar auction lot videos and developing our show “Chasing Dream Guitars” we noticed that many great guitar dealers and experts, like you, are being passed by in the guitar marketplace. Surging ahead are those who are less knowledgeable and perhaps less reputable guitar dealers than you…all because they have developed their YouTube presence. We can help you get ahead - Simply, Effectively and Affordably.

It May Look Easy…But It Is Not Easy

Make no mistake, it takes a lot of effort and knowledge to edit, produce and promote videos. Not everyone can do it. Developing interesting and popular YouTube channel content in what is already a crowded space is a challenging endeavor; however, as you have probably realized, it’s all about video today and that will only expand in the future.

Facebook and Instagram guitar pic posts have their place among people who may know you…but YouTube is different and has changed greatly in the past few years.

The future is video and anyone not connecting with customers via YouTube is missing out one of the best opportunities. YouTube has changed dramatically and viewership is expanding every year, especially since the pandemic.

The main difference between YouTube and all other social platforms is that YouTube,

because it is owned by Google and is the second largest search engine in the world,

significantly boosts your SEO and rankings in Google Search long term.

YouTube isn’t only a social platform as much as a video broadcast network and search engine. YouTube advertising remains one of the last few affordable ways to reach a worldwide specific audience and customer. In our opinion, YouTube has become unrivaled by any other digital platform for guitar business owners who want to grow.

We can handle many of the details and headaches and create a streamlined production flow so that you can focus on your business. We are already assisting guitar dealers that we believe may be a fit for our show.

Moving forward in new things takes an open mind and it is not for everyone, but the benefits could go beyond anything you would ever expect.

We know guitars, we know editing and we know production. We know how to execute promotional campaigns designed to boost your sales, your media presence and your cool factor. We have a simple formula to speed production and require only the minimum involvement on your end.

Editing and advising yourself is difficult so we will consult with you to develop the right ongoing strategy and then collaborate with you to create and promote great videos.

Each video we produce is completely unique and custom. We work with you to get just the right feel for your channel goals. We showcase each guitar’s special features with whatever you want to include.

Here are a few we did for Mecum Auctions that did really well.

This ‘55 Les Paul got a great response on a Pre-auction YouTube campaign we did. We will customize final videos based on your vision and vibe. As you will see, even with just still shots, we can produce a great result and with video from you, it only gets better.

These can be done in any style that suits your channel vision and are better with some video footage of you explaining what it is and short playing demo. This ‘55 Les Paul Jr. was scripted by Gary Hernandez at Guitars West.

We will guide you remotely (for now) on what footage and stills and narration will work best. We will collaborate with you to produce the videos that fit your image and serve your messaging and style that already makes you unique in the guitar world. It really depends on you.

Here’s a recent one we did in a longer format and included another guitar.

How We Can Help You Catch Up Your YouTube Channel

Sunshine Social Media, LLC is the parent of Guitar Stories USA and has been and advising and running social media campaigns for clients since 2014. Finding your voice is the key and we can make it easier for you to command attention on YouTube and sell more guitars.

While Helping you in developing your YouTube channel, we will also cross-promote your content organically and with paid ads on our channels and on our special bi-weekly hot sheet video page with video links.

As we begin working together, we want you try to imagine yourself on our show Chasing Dream Guitars, which is co-produced with Jack Capra (Grandson of Film Legend Frank Capra - “It’s a Wonderful Life”). Our show tells authentic and entertaining guitar stories. In helping your YouTube channel grow, we are also looking forward to discovering how you might fit in with our show and the opportunities that are sure to come.

We are also grateful that Morty Beckman of the Orlando Guitar Show has kindly offered to be a reference about us and our production and promotion skills and ideas.

If you’re ready to learn more about how you can grow your YouTube guitar channel in a simplified and affordable way, we would love to discuss it with you, so call, email or message Rick today.